The new generation of VALERA hairdryers raises the standard for professional hairdryers.

Using modern fluid dynamics simulation software, VALERA has developed Smart Airflow Technology. It optimizes and compresses the path of the internal air-stream eliminating unwanted friction and dispersion. This guarantees maximum performance with minimum noise levels.

The efficient air flow enables the Swiss Silent Jet hairdryers to achieve outstanding performance characteristics, which are unique to the market in their combination. Swiss Silent Jet is number 1 in performance and noise minimization.

All three of them are equipped with VALERA’s exclusive accessories ROTOCORD (swivel device in the cord preventing tangles) and TOUCH ME (styling nozzle that remains cool).